Toodles : A Magic Action Story

Western Publishing, also known as Western Printing and Lithographing Company, was a Racine, Wisconsin firm that created a series a colorful children’s books and games beginning in the 1920s under the brand names of Little Golden Books and Whitman Publishing.  Children's book editor and author, Lucille Ogle (1904-1988) as vice-president of Western, created the format for low-priced books that told simple, accessible stories. These were among the first children's books with full-color illustrations; some of them even included pop-up pages. Toodles: A Magic Action Story is one such special book.