pop-up

The catalog record for these two oversize British editions, published in the 1930s by an oil company, doesn’t do justice to the plentiful color illustrations of aircraft, engines, and their interior structure. The illustrations include several flip-up sections that reveal the aircraft “insides” and would be appreciated by audiences of any age who want to view this almost 90 year old “modern” technology.

Four and twenty blackbirds, baked in a pie...Imagine those blackbirds popping out at you! The Pop-Up Mother Goose includes surprises on every page. Author Harold Lentz was a commercial artist who delved into the world of book publication in the 1930s, when he designed a series of colorful fairy tales, incorporating imaginative drawings and paper engineering. Lentz and his publisher were the first to coin the term "pop-up" to describe their surprising design. Produced and sold during the Great Depression, these imaginative books provided readers a joyful distraction.

Although black—the color that contains all colors—has been American sculptor Louise Nevelson’s signature color, the artist began incorporating white and gold into her work in the 1960s. This announcement for an exhibition of sculptures by Nevelson at The Pace Gallery, New York, October 23-November 28, 1992, reflects her limited palette. Reproductions of her assemblage sculptures are presented in three die-cut printed pop-ups, printed in silver and gold. Nevelson herself is pictured in a silver-printed portrait on the front cover. The entire elegant presentation is ribbon-tied.